BUILDING YOUR SOCIAL MEDIA COMMUNITY WITH INSTAGRAM

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Event:
BUILDING YOUR SOCIAL MEDIA COMMUNITY WITH INSTAGRAM
Start:
April 18, 2018 7:00 am
End:
April 18, 2018 8:30 pm
Updated:
March 26, 2018
Venue:
PricewaterhouseCoopers
Address:
300 Madison Avenue, New York, United States

LET OUT PROFESSIONALS SHOW YOU HOW TO BOOST YOUR BUSINESS WITH INSTAGRAM, THE WILDLY POPULAR PHOTO-SHARING APP.

With more than 800-million monthly users, Instagram offers your business the potential to reach, engage and build a unique and massive social media community. On Wednesday, April 18, Out Professionals presents “Boosting Your Business with Instagram.” Social media expert Charlie Conard shows entrepreneurs, consultants and small business owners how to turn Instagram into a profit center.

Conard covers such Instagram fundamentals as how to recruit followers, what to post, and when to post. At this interactive workshop you explore:

  • The pros and cons of Instagram vs. other social media platforms
  • How Instagram differs from the photo-sharing app Pinterest 
  • Which platform — Instagram, Pinterest, or a combination — suits your business, and why
  • A step-by-step plan to build an audience and optimize your Instagram presence
  • The fine art of creating attention-grabbing Instagram images
  • Why storytelling is key to your brand’s success; how to tell stories
  • Success stories: Five small businesses that use Instagram in a uniquely meaningful way
  • Follow-up: How to continue perfecting your Instagram strategies and techniques 

Become involved in this interactive workshop! If you have registered to attend and would like your business category included in examples used during the evening, email the speaker and share a little about your business and what you do.

Charlie Conard, co-founder and principal of Social Go To, helps established businesses take the next step towards success in social media. He specializes in creating social media strategies that grow audiences, increase engagement, and transform prospects into customers – an elusive goal for many. Charlie has worked with such brands as Tate’s Bake Shop, Columbia University, Columbia University Medical Center, L’Oréal, United Way, Publishers Weekly, and KitchenAid. He speaks regularly at the New York Public Library’s Small Business Resource Center, the Center for Nonprofit Success, the Data and Marketing Association, and the New York State Small Business Resource Center, with support from the Small Business Administration. Charlie currently serves as OP Board President.



WHAT’S UP

On Wednesday, April 18 from 7 to 8:30 p.m., an interactive workshop, “Boosting Your Business with Instagram,” featuring social media expert Charlie Conard.

WHERE
PwC — PricewaterhouseCoopers LLP, 300 Madison Avenue at 42nd Street, Room C1305. Subway: 4/5/6/7 or S to Grand Central Terminal.

ADMISSION
Nonmember, $30. Dues-paying Out Professionals Member, just $20. OP Business Member, free with advance registration. Space limited. To guarantee seating, please register in advance; sorry, no refunds or exchanges. Pocket a copy of your online receipt; thanks! Pre-registration ends at noon on April 18. Walk-ins welcome, space permitting; cash only at the door.

OUT PROFESSIONALS REWARDS YOU
WHEN YOU JOIN OR RENEW
As a registered nonprofit, Out Professionals relies on the continuing support of our Individual and Business Members. Enjoy a 12-month Individual OP Membership PLUS free admission tonight for just $75. Or enjoy the enhanced benefits of Business Membership ($125), and by registering in advance, attend tonight’s workshop and other selected OP seminars and workshops, free! All sales final. Membership entitles you to free entry at every month’s OP.LOUNGE and free or discounted admission at other OP events.

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